Impulssum Digital partnered with the client using a structured, hands-on approach. We started by defining a clear blueprint for how the sales process should be executed and measured, creating alignment across teams on what “good” looks like at every stage of the funnel. Next, we worked closely with users to boost CRM adoption, ensuring the right data was captured consistently and meaningfully. To drive lasting change, we also coached sales managers on how to lead better conversations — not just about outcomes, but about the behaviors that lead to success. With custom dashboards and actionable insights in place, managers gained the ability to coach effectively at the individual level, spotting strengths and bottlenecks early and addressing them before they impacted results.
